Bowdie Blu is a slow-made children’s brand rooted in softness, simplicity, and story. Inspired by the arrival of my son, Bowden, BB was created to honour the beauty of early childhood - the quiet moments, the messy magic, and everything in between.

Each piece is thoughtfully designed with comfort, movement, and timeless style in mind, using breathable fabrics, gorgeous tones, and versatile silhouettes. We believe in quality over quantity, in hand-me-downs with heart, and in clothing that holds memories.

BB is more than a brand - it’s a love letter to the little years